College of Business Courses

COB 1301 - Introduction to Business
Hours: 3
This course provides a broad understanding of business, its development within economic systems, and the dynamic role that business formation, competition, and interaction plays in society and everyday life.

COB 1307 - Economics of Personal Finance
Hours: 3
The course is designed to help students become prepared for a financially challenging world and to introduce the concepts and methods of personal financial planning. The financial planning process, the time value of money, taxation, credit, housing insurance, employee benefits, family economics and building a personal financial plan will be explored. The course is designed to integrate subject matter into a comprehensive format enabling students to understand and demonstrate the ability to develop a personal financial plan and to increase financial literacy. Special Projects include the students reviewing their credit report, creating a debt repayment plan, monitoring their spending habits, identifying their retirement needs.

COB 108 - The Aurora Initiative
Hours: 3
The Aurora Initiative is designed to help guide students execute projects that generate social and/or economic value. Using the Lean Launchpad methodology, students refine their project ideas by actively researching, interviewing sources, networking, and finding resources. This experience concludes with students pitching their value-creating projects to potential donors with the intention of obtaining financing to advance their projects to a pre-launch stage. This process helps students develop empirical and quantitative skills, critical thinking skills, and communications skills. The syllabus/schedule is subject to change. No prerequisites are required for this course

COB 302 - Business and Economic Statistics
Hours: 3
This course introduces students to descriptive statistics (measures of central tendency and variation and representing data graphically) and statistical inference. Inference will involve sampling techniques, estimation, hypothesis testing and simple regression. Applications emphasize continuous improvement of products and services.

COB 303 - Business Communications
Hours: 3
A study of the fundamentals of writing both formal and informal reports, utilizing primary and secondary research. A team approach is used for problem solving and process improvement. Included is the study of life-long learning skills as related to interpersonal communication and intercultural business communication. Prerequisites: Junior Standing.

COB 320 - AI for Business
Hours: 3
In the rapidly evolving business environment, leveraging the latest technological advancements is essential for gaining a competitive edge. Throughout this course, students will explore and understand the transformative technologies that are redefining industries and creating new business opportunities. Through a combination of theoretical insights and practical applications, students will investigate how emerging technologies can influence business strategies, optimize operations, enhance customer experiences, and drive innovations for sustainable growth and competitive advantage. This course is also offered Face to Face (F2F) at ETAMU Dallas campus.

COB 397 - Special Topics
Hours: 1-3
Organized class. May be repeated when topics vary.

COB 497 - Special Topics
Hours: 1-3
Organized class. May be repeated when topics vary.